Let’s say that you’re in need of a vehicle. You’ve come across a car salesman who wants to sell you a Toyota with the latest features and good gas mileage. It will fit your needs, and the price comes in at $27,000 brand new. It’s worth considering. You meet another car salesman who wants to sell you another car, which has similar features and comparable gas mileage, that will also fit your needs at a $21,000 price tag. The salesperson won’t tell you what make/model car this is, but after some sleuthing you guess that it’s a Lifan– a budget Chinese car manufacturer. Which vehicle do you choose?
Most cars you see come from a well-known factory brand, like Toyota or Ford. You rarely see cars from lesser-known manufacturers driving around (Lifan or JAC, anyone?), and for good reason.